There will be a color refresh with the next catalog. If you want to get some paper or a refill for a color before it's gone think about what you want -- and good news, there will be free shipping on any kind of order from April 6-8.
Here's the info on what colors are staying -- and what's changing. Some favorite In Colors from the past will be back.
Color is fundamental to who we are and what we offer. It's important for us to stay up-to-date with color trends so we are thrilled to share our updated line of colors, and hope you will be as excited as we are by the new possibilities!
Why now? In 2010 we did a big color renovation and shared our plans for smaller color refreshes every three to five years to keep our colors on trend. Well it has been three years and we are excited to announce that the upcoming 2013-2014 annual catalog will include 10 new colors (most of which are returning In Colors from previous years)! We are welcoming back some of your favorites, moving some colors around, and introducing one brand-new color, so take a look!
Beginning on April 4, 2013, all retiring/discontinued color products (i.e. ink, paper, ribbon, accessories, etc.) will be available only while supplies last. This means that some products will not be available through the retired list period. We did anticipate increased demand and based our forecasts for these retiring colors on historical sales information from previous color transitions. However, even with the most careful planning, the response to a transition of this nature can surprise everyone. Any of our retiring color products are only available while supplies last so get your favorites and look forward to the exciting colors coming in the 2013-2014 annual catalog.
And also announced today, free shipping is going on April 6-8, 2013. (Free shipping is for North America only.)
Many of the "new" colors are returning older "In Colors" from our special annual In Color line. So many people already have these -- but there will be a special "New Color Kit" with the new colors available May 31.
Here's a video about the color refresh.